About the
Project
Riviera Paddlesurf is a Southern California–based, family-owned brand focused exclusively on Stand Up Paddle–specific products. During my time at Riviera, I worked across product design and development for paddleboards, apparel, and accessories, supporting projects from concept through production.
My role included designing products, building and maintaining detailed tech packs, researching seasonal trends, fabrics, and trims, and supporting fittings and revisions. I worked closely with product development, technical design, and overseas factories to ensure performance, quality, and brand standards were met. I also created catalogs, trade show graphics, and e-commerce assets to clearly communicate product construction, features, and use.
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ClientRiviera Paddlesurf
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Year2013-17
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RoleProduct Designer & Developer
The
Result
The outcome was production-ready product lines that balanced performance, durability, and lifestyle appeal. Clear tech packs and direct factory collaboration helped reduce revisions, maintain quality, and support on-time seasonal launches.
Supporting marketing and sales assets translated technical details into clear product stories across trade shows, catalogs, and digital channels, improving product presentation and consistency across the brand.